The next workshop is scheduled for Thursday the 18th of November. please fill in the registration form below if you wish to attend.
The workshop costs 100 Euros and lasts 2 hours.
Making Social Media work for you and your business.
Why the Business Media Workshop is for you
Everyone is talking about social media. Twitter, FaceBook, Linkedin and about 1000 more networks all seem to be the must have tool for people and businesses today.
These tools have integrated themselves into almost every part of our society and culture from the BBC News, Question time and 10 Downing Street to business leaders such as Lord Alan Sugar and Duncan Bannatyne right across the spectrum to celebrities such as Stephen Fry, the actor Aston Kutschner and sports personalities such as Lance Armstrong, Andy Murray and Will Carling.
Putting the business back in social media
Having started our as purely social animals it is obvious that these networks and tools have evolved into something so much more powerful to the extent that they have become a requirement for business to understand, access and deploy appropriately in their efforts to market and network effectively.
But do you have the time to get to grips with all these new features, the language, the strengths and weaknesses and the nuances of this new media and figure out just what it can do for YOU?
Yes we can. Its time you got involved in this workshop. Give yourself the boost in knowledge and experience quickly and with guidance in a comfortable working atmosphere to make sure you stay ahead of the pack and have any angle covered when it comes to making these new tools work for you.
Heres ten reason why you should be using Social Media for business:
1 – Brand Recognition: Using social media for business allows your company to reach the highest number of potential customers possible.
2 – Brand Monitoring: Understand and react to your customers and address negative comments and correct false or inaccurate information about your brand.
3 – Be Forward-Thinking: If you want to appear relevant and in-step with the latest advances in technology, your potential customers will want to see you on these sites as well.
4 – Find New Customers Through Friends: You shouldn’t neglect your personal social media accounts as potential avenues to promote the activities of your business.
5 – Find New Customers Through a Company Profile: Catch the attention of new customers interested in your industry and increase your reputation as an expert in the field.
6 – Generate Site Traffic: Using Social Media tools for business will help push more traffic to your website increasing sales opportunities.
7 – Links for SEO: The better your information the more people will talk about it and link to it on your site or profile. Links are Googles favourite thing!
8 – Increased Search Engine Rankings: Social media profiles for business frequently rank highly with major search engines.
9 – Integrated Social Media Results in Search Engines: What you have to say is important and the search engines know this. What you say now appears in Google results, so make sure you say it!
10 – Niche Marketing: Social Media for Business allows you to reach very specific subsets of individuals based on their personal preferences and interests.
Aims of the Workshop.
The class will be a maximum of 5 people who will (most likely) be more or less at the same level of knowledge in regards twitter. The aim of the class is to give you a solid grasp of how twitter works, the features and functions and the methods it can be employed in your business or in everyday life depending on your aims.
With this knowledge you will be able to make a solid decision and advance at a much more rapid pace in the social media arena without wasting precious time while also avoiding the unscrupulous individuals who make you unreasonable promises charge you unfair sums for services you most likely can perform yourself in minutes.
We will cover in 15 minute segments:
- Account Creation and setup
- integrating and managing Twitter with tweetdeck
- Finding people to follow and gaining followers
- General tweeting practices
- Retweeting and what it means
- Hashtags
- Lists
- Aims for the future
With this knowledge you will be able to make a solid decision and advance at a much more rapid pace in the social media arena without wasting precious timehile also avoiding the unscrupulous individuals who make you unreasonable promises charge you unfair sums for services you most likely can perfom yourself in minutes. Better to spend 100 euros today to save 1000 euros tomorrow!
Location
Thursday 18th
H10 Andalucia Plaza
Nueva Andalucia
Conference Rooms are downstairs. Enter at the main reception and you will see the stairwell on the left after the foyer.
Requirements.
Bring yourself and your laptop and an open mind.
Register a twitter Account today:
If you don’t already have one, please go to this address
and register a twitter account.
The twitter account name you get should be as close as possible to your real name. For example, mine is @justinparks, (http://twitter.com/justinparks ). There are various reason for this but the most obvious is simply to protect your identity.
Finally, to speed things along, please download the application, called Tweetdeck, and its used to monitor and interact with Twitter. Because its quite big it will save us waiting on the day for us all to download it on the same connection. If you cant get it don’t worry, I will bring it on a flash card/ memory stick to copy onto the HD and install.
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