It took me a minute to understand what was going on with what seemed like a normal Youtube video. Until I realised that you can use the navigation on the left side inside the video and it turns into a whole presentation – video- website effectively turning it into a youtube based website design.
Yes I know, it sounds weird. But give it a minute and it will become clear. Essentially this single Youtube clip has embedded their whole website inside mine but each click of the navigation takes you to a new interactive video hosted completely on Youtube. Thats smart.
Really struck me as an excellent and original method of getting a message across and turning a website into something, not just a little bit different, but completely new and fresh. Hats off to BooneOakley.