Author Archives: Justin Parks

About Justin Parks

Justin Parks has over 12 years experience in the online environment dealing with marketing, web development and search engine optimisation. He is a prolific social media user and over his career has development a focused and quality network of experienced professionals in the online sector. His experience is spread across a wide range of verticals including lead generation, campaign creation and management and ecommerce sales. He utilises wordpress as his main web platform and is continually realising new and innovative methods of ensuring it produces excellent results for his clients in Search Engine results. Combined with evolving tools in social media and search engine optimisation he finds himself “under the hood” most days fine tuning the platform. Justin’s main specialism is online networking and social media. With his historical experience in the sector he investigates these new opportunities and evaluates them in order to bring the best value to clients and businesses he works with ensuring that they stay ahead of the curve in a rapidly evolving environment.

Drop the SOPA or get screwed

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Its been a while since I blogged.  Life has been hectic with family, work and all the important things that need or require my time (like sleeping). But its time I wrote something about this.

I was messing with a new WordPress site today and found a link on the WordPress forums to this page about SOPA/PIPA and how it is being pushed through in the USA as a new form of legislation.

I have been watching and reading the news about this strange piece of legislation and was roughly aware of its content and the overall proposal, but until I read this page I haven´t had the inclination to actually pipe up and say anything about it as I honestly believed that such a ridiculous piece of crap would never see the light of day as real law.

But it’s still here and it’s still being considered, so, about time I said my piece.

Simply put, this piece of legislation is a complete load of shite.

Take a few minutes and watch this explanation of what this proposal means.  If it has the same effect on you as it did on me then I am hoping that you will step up and do what needs to be done to make it absolutely clear to your local politicians, business people, family and friends that you will not accept such lopsided ”fat cat” favoritism that this proposal entails.

Its detrimental to us all and will only serve a tiny minority of individuals who are adamant about maintaining the status quo, have no clue what the internet can offer them and who are to lazy to go and try or learn something new.

PROTECT IP / SOPA Breaks The Internet from Fight for the Future on Vimeo.

Straight of the wordpress page, heres how our American firends can make themselves heard:

We are not a small group. More than 60 million people use WordPress — it’s said to power about 15% of the web. We can make an impact, and you can be an agent of change. Go to Stop American Censorship for more information and a bunch of ways you can take action quickly, easily, and painlessly. The Senate votes in two weeks, and we need to help at least 41 more senators see reason before then. Please. Make your voice heard.

Lets ge with the program guys and girls. Go make it happen.

Permanent Bookmark Tabs in Google Chrome Browser

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In chrome, when on a webpage or site you use regularly, right-click on the tab at the top and choose “PIN TAB”. Do this for all the sites you want so you have 6 or 8 tabs. These are NOT permanent and will disappear when you close the browser. To prevent that and make them permanent.

Follow these instructions.

Go to the Google Chrome Shortcut on your desktop or toolbar and right-click on it. Choose Properties. Look for the Target field.

Permanent Bookmark Tabs in Google Chrome Browser

Add this line:

- -pinned-tab-count=x

to the end of this string in Target. C:\Users\name\AppData\Local\Google\Chrome\Application\chrome.exe so it looks exactly like this:

C:\Users\name\AppData\Local\Google\Chrome\Application\chrome.exe – -pinned-tab-count=x

Now all you have to do is change the X to represent the number of tabs that you want to make permanent on the chrome browser and it will look like this every time you open your browser:

Permanent Bookmark Tabs in Google Chrome Browser

Simple as that!

Thanks to Addictive Tips for that info. Was exactly what I was looking for!

A reminder of basic SEO from Search Engine Land and Common Craft

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A really basic introduction to SEO from Search Engine Land and Common Craft but actually, in my opinion, it covers all the necessary things that SHOULD be covered in any SEO effort, allowing you to focus on the important things within your business.

It is worth the watching as a basic refresher. It covers 5 things:

  1. Words in page
  2. Titles
  3. Links
  4. Words in links
  5. Reputation

Numbers 1 through 4 are quite easy to understand and grasp, but number 5 is a little different. Why? Well, its not actually a technical aspect of SEO in that, you cant really code something or develop a solution that makes it “work”. Its the single factor that attempts to account for the human touch in SEO and it incorporates social media and your offline and online networks in order to create something valuable that it applies to the search algorithm.

I would go so far to say that if you worry about reputation more than the other 4 aspects, then they will be forced to fall into line and will work naturally for you regardless of site code and structure.

Believe it or not, that’s what I have experienced in the past. Havent you alwasy wondered how “that site” is at number one when its obviosuly coded to the same level of quality as the site at, say, number 6 on the search results page? That is because its affected by the things you cant see in code, and that’s the “reputation” that’s referred to in the video above. Lots of SEO geeks dont like this as it removes the power they believe they have in making web pages rank well but manipulating code. Go figure.

I’m not saying you should ignore the way your site is built and how it has been coded to meet search engine criteria, but I wouldn’t get hung up on it when it can be over shadowed by forces above and beyond its reach and outside factors pointing into your site. Focus on what’s important people!